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Petition 'the Lorax' speak for the trees
Mr. Well's 4th grade class doesn't want the environmental message of the Dr. Seuss classic children's book "The Lorax" to be lost when the feature film premieres in March. So the Brookline, Massachusetts 10-year-olds are circulating a petition through Change.org to prompt producers to include conservation education materials on the movie's website and in the trailer.
"Adding environmental education to The Lorax movie website is important because this is the message of the book and it should be honored. Dr. Seuss wanted people to be inspired by The Lorax to help the environment," Mr. Well wrote in the petition. "Currently, the movie website, trailer, and story summary have no mention of helping our planet! This is a missed opportunity. There are [more]
All I can say is wow! After 5 solid days of complete immersion into the Outdoor Retailer Winter Market I can finally come up for air and decompress my mind and body from the biggest most successful adventure snow sports tradeshow ever! With the alarm going off and 5:30 AM each morning and daily events keeping me up until after midnight I pretty much burned the candle at both ends. Unfortunately I’d neglected the Joy Trip Project blog in favor of Facebook and Twitter posts for the sake of speed and convenience. But with tons of posted photographs and quotes from attendees I hope you were able to follow along and join in the fun.
For those of you lucky or [more]
It's finally snowing like it should in Madison, Wisconsin. Waiting to board a Frontier flight to Denver I'm told we're still cleared to take off. So I'm on my way to Salt Lake City bound for the Outdoor Retailer Winter Market
That’s saying a lot because 2012 marks 20 years for me attending this biannual gathering of all things adventure. I quite literally own items of technical clothing that’s older than some of the top athletes on the snow scene today. But I’m thrilled for the opportunity twice each year to engage this amazing community of professionals that derived their living from outdoor recreation and environmental conservation.
I’m especial eager to enjoy this year’s show in an official capacity. Working under contract [more]
I've been trying to make a decent sourdough bread for years. This weekend I think I finally succeeded. My wife Shamane, who's by far the better baker, had created a starter I was certain I must have murdered. Cultures of bacteria that make bread rise with life had thrived for weeks in our refrigerator. But I nearly laid waste to the entire population with a premature dose of salt in failed attempt at flavor. Fortunately for the bugs and my marriage they survived to make frothy sponge of gassy goop that could be kneaded and shaped into two light and flaky loafs.
"A little salt won't kill the yeast," had said as we tasted this latest batch. "And as for flavor [more]
Ventura, CA (January 9, 2012)— The recipients of the 2012 Mugs Stump Award were announced today. The award, sponsored by Alpinist Magazine, Black Diamond Equipment, Ltd., Mountain Gear, Patagonia, Inc., and W.L. Gore & Associates, Inc., was created in 1992 in memory of Mugs Stump, one of North America’s most visionary climbers. In the 20 years since its inception, the Mugs Stump Award has provided $324,000 in grants to small teams pursuing climbing objectives that exemplify light, fast, and clean alpinism.
The applications received for 2012 included many strong teams with objectives in far-flung corners of the mountaineering world, from Alaska to the Himalaya. “This was the strongest group of applications we’ve seen in several years,” said Michael Kennedy, Alpinist editor-in-chief. [more]
A new yoga video posted on YouTube inspires tens of thousands to pursue the practice. But it seems that many others find it sexually provocative, disrespectful of the female form and an affront to the principles of mindful movement. Personally I was more than a little shocked to discover that the 3 minute 29 second film produced by Equinox health clubs featuring Briohny Smyth could be construed as anything short of amazing. It just goes to show that when it comes to any exploration of the human condition there will always be room for controversy. And where many see passion many others see perversion.
You can draw your own conclusions on the virtues of this video. Having only just discovered it [more]
USA Cycling National Cyclocross Championships
Photographs from the 2012 cyclocross championship races in Madison, [more]
When it comes to making adventure media not everyone should. Product manufacturers in particular tend to have a hard time separating the creative from the commercial. But this week Tennessee-based Jackson Kayak launched a new monthly video series that could become the model for sharing a company’s passion of outdoor recreation while promoting the products that make it possible.
JKTV is the latest in a long line of online productions from the first family of paddling. For decades Eric Jackson along with is wife Kristine, his daughter Emily and son Dane have inspired boaters on waterways throughout the country along the way boosting their company Jackson Kayak. Quick to pick up on emerging technology the Jacksons have always shared their adventures [more]
Incidentally vegan alternative
Back home after a short reporting joy trip to Minneapolis I settled into a light breakfast before heading to the gym. Homemade wheat toast with olive oil, an orange and green tea. Not necessarily but an incidentally vegan makes for a lighter healthier alternative to yesterday's protein heavy option.
What are your suggestions for a light but satisfying no-meat [more]
This is perhaps as much an exercise in field reporting as it is a exploration of a healthy lifestyle. This is my first blog post I've ever drafted start to finish directly from my iPad. Transfering the photograph and formatting the text is challenging on this screen keyboard. But it's doable.
I'm traveling this week on assignment for Paddle Sports Business Magazine. Here in Minneapolis, MN I'm looking into one of the most classic gear shops in the country called Midwest Mountaineering. After spending yesterday visiting with shop employees and buyers today I'll take a series of photographs and connect with owner and founder Rod Johnson.
Even in the first week of January there's still a complete selection of canoes, kayaks and [more]
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